NatPreneur.com is the innovative natural products
online think tank and consulting group for today’s
natural product entrepreneurs, responsible / green
manufacturers, and new natural product marketers …
Artisans … Artists … Inventors … Visionaries …
Trendsetters … Trend Spotters. You know who you are.

Can we talk?
The story behind your product …
It’s important.
You need somebody to help you tell it …
Point you in the right direction.
It’s about doing it right the first time.
How to be real … and realistic.
With NatPreneur, we’re here to
help when you need it …

One-on-one consulting … blogs from leading industry
pros … The NatPreneur Services Directory …
coupon codes and discounts … trade show info and
recommendations … Social Media 101 and Beyond …
Website Audits … CRM Consulting … SEO / How To
Get Found … our “How To Work With …” series …
special membership sales & marketing opportunities …
The Story Behind the Product … websites … sell sheets …
letterhead packages … copywriting … P.O.P … and more

Your business … Our savvy …
Let Riley and his Natural Consortium
network of experts and consultants,
the Life of Riley Street Team,
and monthly Natpreneur guest bloggers
and industry insiders help
guide you with great ideas and advice …
Anytime … Anywhere …

NatPreneur.com
is the innovative
natural products
online think tank
and consulting group
for today’s
natural product entrepreneurs,
responsible / green manufacturers,
and new natural product
marketers … Artisans …
Artists … Inventors …
Visionaries … Trendsetters …
Trend Spotters.
You know who you are.

Can we talk?
The story behind
your product …
It’s important.
You need somebody
to help you tell it …
Point you
in the right direction.
It’s about doing it
right the first time.
How to be real
… and realistic.
With NatPreneur,
we’re here to help
when you need it …

One-on-one consulting …
blogs from
leading industry pros …
The NatPreneur Services Directory …
coupon codes and discounts …
trade show info
and recommendations …
and so much more …

Your business …
Our savvy …
Let Riley and his
Natural Consortium
network of
experts and consultants,
the Life of Riley
Street Team,
and monthly Natpreneur
guest bloggers
and industry insiders
help guide you with
great ideas and advice …
Anytime … Anywhere …

THINK OUTSIDE THE BOX

Each and every industry needs to be navigated according to its own standards and structures − within the
tenets and principles of its own particular box. The box that establishes the industry’s parameters, the guidelines.
“The Industry Standard.” The way things are done.

What are the rules? The confines? What’s the scope?
What are the restrictions, the limitations?
Borders? Boundaries? What’s the best route to success?
The pitfalls leading to failure?
How do you get in? How do you get out?
“Think outside the box,” everyone tells you.
But how can you get noticed? How can you be different?
How can you see your way out of the box
if you don’t know what it looks like?

The natural product industry is no different, and the nuances of this relatively young “industry” and its
courses of action apply to both tried-and-true, steadfast rules of engagement and new ways of doing
things that can change at the rate of today’s technology.

How does a new entrepreneur navigate without a guide? Without someone who knows the way things
work? With a NatPreneur Head2Head coaching and consulting package − developed especially for
natural product entrepreneurs and their special sets of concerns − you don’t have to.

GET FROM “YOU ARE HERE”
TO EVERYWHERE ELSE YOU NEED TO BE

Industry veteran Thomas Riley is President of Sales & Marketing Agency Riley McCartney Associates
and Natural Product Brokerage Life of Riley Marketing − and now, Founder of NatPreneur, the new multipronged
program where natural product entrepreneurs can get personalized, one-on-one, in-depth help with their business.

Through NatPreneur’s new Head2Head program,
Riley and his team − backed by their Natural Consortium of industry
experts from all corners of the natural product world −
are accepting a limited number of talented clients
who are ready to take their business to the next level.

Whether you have a branded finished product or just a great idea, Riley’s NatPreneur program can help you
get from “You Are Here” to everywhere else you need to be.

Branding, Packaging, Ingredients, SKU Management, Pricing and Promotions are just a few of our areas
of expertise. And, if we don’t know, we know who does.

Riley will work Head2Head with you or a designated member of your staff. Sales manager … marketing
director … formulators … graphic designers … social media people … and anyone else who plays an
important role in your business. Don’t have your own team yet? No worries. We’ve got your back.

We can help guide you through best practices for working with industry buyers, brokers and sales reps,
service providers, consumers,
and virtually any professionals in the industry.

Know what is expected before you approach anyone or any situation in our industry. What does a store
buyer expect from a new brand? What does a sales rep need from you in order to be successful? How
do I work with distributors? Are trade shows important?
Is my category ahead of or behind the curve?

These first steps are not to be taken lightly. Too many failed brands could have been top brands if just a
few details had not been overlooked early on.
Through the years we have seen amazing success stories
play out, and we have seen epic failures.
Sometimes our advice on what not to do
is just as important as our advice on what to do.

We won’t just hit you with a bunch of facts. Once you have a complete understanding of the basics (and
even if you are starting out with some understanding of our industry), we can coach you on specific leads
and deals from your wish list or pipeline. We can help you find and evaluate many of the providers that
you will need. We can even help you set up and manage your sales rep and broker networks.

LET’S PUT OUR HEADS TOGETHER!

Any of our packages can be tailored to your brand’s specific needs. The NatPreneur team is available for
hourly consulting and coaching, as a per-project support resource,
or for long-term business-building and management programs.

Let’s put our heads together! Click below for more information, or call us at 1-855-RILEY-55

THINK OUTSIDE THE BOX

Each and every industry needs to be navigated according to its own standards and structures − within the
tenets and principles of its own particular box. The box that establishes the industry’s parameters, the
guidelines. “The Industry Standard.”
The way things are done.

What are the rules? The confines?
What’s the scope?
What are the restrictions,
the limitations? Borders? Boundaries?
What’s the best route to success?
The pitfalls leading to failure?
How do you get in? How do you get out?
“Think outside the box,” everyone tells you.
But how can you get noticed?
How can you be different?
How can you see your way out of the box if you don’t know what it looks like?

The natural product industry is no different, and the nuances of this relatively young “industry” and its
courses of action apply to both tried-and-true, steadfast rules of engagement
and new ways of doing things that can change
at the rate of today’s technology.

How does a new entrepreneur navigate without a guide? Without someone
who knows the way things work?
With a NatPreneur Head2Head
coaching and consulting package −
developed especially for
natural product entrepreneurs and
their special sets of concerns
− you don’t have to.

GET FROM “YOU ARE HERE”
TO EVERYWHERE ELSE YOU NEED TO BE

Industry veteran Thomas Riley is President of Sales & Marketing Agency Riley McCartney Associates
and Natural Product Brokerage Life of Riley Marketing − and now, Founder of NatPreneur, the new multipronged
program where natural product entrepreneurs can get personalized,
one-on-one, in-depth help
with their business.

Through NatPreneur’s new Head2Head program, Riley and his team −
backed by their Natural Consortium of industry experts
from all corners of the
natural product world − are accepting a
limited number of talented clients
who are ready to take their business
to the next level.

Whether you have a branded finished product or just a great idea, Riley’s NatPreneur program can help
you get from “You Are Here” to everywhere else you need to be.

Branding, Packaging, Ingredients, SKU Management, Pricing and Promotions are just a few of our areas
of expertise. And, if we don’t know, we know who does.

Riley will work Head2Head with you or a designated member of your staff. Sales manager … marketing
director … formulators … graphic designers … social media people … and anyone else who plays an
important role in your business. Don’t have your own team yet? No worries. We’ve got your back.

We can help guide you through best practices for working with industry buyers, brokers and sales reps,
service providers, consumers, and virtually any professionals in the industry.

Know what is expected before you approach anyone or any situation in our industry. What does a store
buyer expect from a new brand? What does a sales rep need from you
in order to be successful?
How do I work with distributors?
Are trade shows important?
Is my category ahead of or behind the curve?

These first steps are not to be taken lightly. Too many failed brands could have been top brands if just a
few details had not been overlooked early on. Through the years we have seen amazing success stories
play out, and we have seen epic failures. Sometimes our advice on what not to do is just as important as
our advice on what to do.

We won’t just hit you with a bunch of facts. Once you have a complete understanding of the basics (and
even if you are starting out with some understanding of our industry), we can coach you on specific leads
and deals from your wish list or pipeline.
We can help you find and evaluate many
of the providers thatyou will need.
We can even help you set up and
manage your sales rep and broker networks.

LET’S PUT OUR HEADS TOGETHER!

Any of our packages can be tailored to your brand’s specific needs.
The NatPreneur team is available for
hourly consulting and coaching,
as a per-project support resource,
or for long-term business-building
and
management programs.

Let’s put our heads together! Click below for more information,
or call us at 1-855-RILEY-55

MEMBERSHIP

NatPreneur.com is the innovative natural products online think tank and consulting group
for today’s natural product entrepreneurs, responsible / green manufacturers,
and new natural product marketers …
Artisans … Artists … Inventors … Visionaries …
Trendsetters … Trend Spotters. You know who you are.

 THE STORY BEHIND YOUR PRODUCT

Can we talk? The story behind your product … It’s important.
You need somebody to help you tell it …
Point you in the right direction. It’s about doing it right the first time.
How to be real … and realistic.
With NatPreneur, we’re here to help when you need it …

 HELP IS JUST A CLICK AWAY

Co-packers … ingredients … designers … printers …
trade shows … advertising … social media … sales reps …
Help is just a click away!
There are many resources available to you
with your NatPreneur membership:

One-on-one consulting … blogs from leading industry pros …
The NatPreneur Services Directory …
coupon codes and discounts …
trade show info and recommendations …
Social Media 101 and Beyond … Website Audits …
CRM consulting … SEO / How To Get Found …
our “How To Work With …” series …
special membership sales & marketing opportunities …
The Story Behind the Product … websites … sell sheets …
letterhead packages … copywriting … P.O.P … and more.

 GREAT ADVICE … ANYTIME, ANYWHERE

Your business … Our savvy … Let Riley and his
Natural Consortium network of experts and consultants,
the Life of Riley Street Team,
and monthly Natpreneur guest bloggers and industry insiders
help guide you with great ideas and advice …
Anytime … Anywhere …

MEMBERSHIP

NatPreneur.com is the innovative
natural products online
think tank and consulting group
for today’s
natural product entrepreneurs,
responsible / green manufacturers,
and new natural product marketers …
Artisans … Artists …
Inventors …Visionaries …
Trendsetters … Trend Spotters.
You know who you are.

 THE STORY
BEHIND YOUR PRODUCT

Can we talk?
The story behind your product …
It’s important.
You need somebody to help you tell it …
Point you in the right direction.
It’s about doing it right the first time.
How to be real … and realistic.
With NatPreneur,
we’re here to help when you need it …

 HELP IS JUST A CLICK AWAY

Co-packers … ingredients … designers …
printers … trade shows … advertising …
social media … sales reps …
Help is just a click away!
There are many resources available to you with your NatPreneur membership:

One-on-one consulting …
blogs from leading industry pros …
The NatPreneur Services Directory …
coupon codes and discounts …
trade show info and recommendations …
Social Media 101 and Beyond …
Website Audits … CRM consulting …
SEO / How To Get Found …
our “How To Work With …” series …
special membership
sales & marketing opportunities …
The Story Behind the Product …
websites … sell sheets …
letterhead packages …
copywriting … P.O.P … and more.

 GREAT ADVICE …
ANYTIME, ANYWHERE

Your business … Our savvy …
Let Riley and his Natural Consortium
network of experts and consultants,
the Life of Riley Street Team,
and monthly Natpreneur guest bloggers
and industry insiders
help guide you
with great ideas and advice …
Anytime … Anywhere …